Innovation & Service Design — Powered by Deurs
Design experiences that move people — and last longer than the leaders who started them.
We bring strategy, service, and innovation together as a single craft — building design capability inside your institution so it grows on its own, rather than depending on us. In partnership with Deurs, our global experience-design partner.
Accelerating Regional & International Growth
Purpose
Most AI projects fail not because the technology is bad, but because the data is scattered, the decisions are unclear, and the governance is missing. We build for the opposite.
Our Approach

How We Work
Discover. Ideate. Design. Deliver.
STC Experience Transformation
Conducted research with in-house experience teams across STC's customer functions
Facilitated structured idea generation across departments — workshops, not freeform brainstorming
Identified 16 game-changing initiatives spanning design, delivery, and innovation
Developed initiative concepts and implementation roadmaps for each
Built the internal platform STC owns and continues to operate





